E-commerce: Amazon & eBay

For detail-oriented people who want to run day-to-day operations for US sellers on Amazon and eBay, with Walmart basics.

• Find your way around Seller Central, eBay Seller Hub and Walmart Seller Center
• Create listings that follow each marketplace's rules
• Answer buyer messages quickly and professionally
• Watch account health and act before small problems grow
• Process orders, returns and refunds
• Keep inventory and prices up to date

1. 01

   Module 1

   Marketplace basics

   • How Amazon, eBay and Walmart work for sellers
   • FBA and FBM explained
   • Tours of Seller Central, Seller Hub and Seller Center
   • What sellers hire VAs to do
2. 02

   Module 2

   Product listings

   • Keyword research for titles and bullet points
   • Writing listings that follow marketplace rules
   • Product images and A+ content basics
   • Bulk listing with flat files
3. 03

   Module 3

   Orders and customer service

   • Answering buyer messages
   • Returns, refunds and cancellations
   • Handling negative feedback professionally
   • Processing orders for FBM sellers
4. 04

   Module 4

   Account health

   • Reading the account health dashboard
   • Order defect, late shipment and cancellation rates
   • Fixing suppressed and stranded listings
   • Staying clear of policy violations
5. 05

   Module 5

   Inventory and growth

   • Tracking stock and planning reorders
   • Price updates, coupons and deals
   • Reading a PPC campaign report
   • Weekly reports for store owners

• Amazon Virtual Assistant
• E-commerce VA
• Marketplace Account Manager
• E-commerce Customer Support